Title Build your business: 4 tips for selling online Media name/outlet CPA Magazine In the black Duration/Length/Size 6 pages Country/Territory Australia Date 1/07/20 Description CPA Magazine : In The Black
Small and medium-sized enterprise (SME) owners can be placed in three broad groups when it comes to their approach to online sales. At one end of the spectrum are the luddites. These are individuals who have made little attempt to adapt to the digital economy, and are not about to start.
At the opposite end of the spectrum are the technophiles, who are early adopters of any shiny gadget that comes along.
Between those two extremes lies a vast number of SME owners – business people who are aware that e-commerce is of growing importance and feel they should be doing more in that area, but can never quite find the money, time or energy to take significant action.
Five experts explain why SME owners in this group should build an effective online sales presence and how they can go about doing so.
Producer/Author Dr Meena Chavan URL https://www.intheblack.com/articles/2020/07/01/build-your-business-4-tips-selling-online Persons Meena Chavan