Activities per year
- 24 results
Search results
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Guest Lecture at Bangkok University, Thailand, The Power of Social Media Marketing
Helen Siuki (Speaker)
2023Activity: Talk or presentation › Invited talk
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SEA & Eurasia MQ Key Partner Conference: Brand Storytelling and the Power of Social Media Marketing
Helen Siuki (Speaker)
2023Activity: Talk or presentation › Invited talk
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Guest Lecture at BINUS University, Indonesia: The Power of Social Media Marketing
Helen Siuki (Speaker)
2023Activity: Talk or presentation › Invited talk
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Safe customer experience (SafeCX) - Research seminar at the University of Newcastle, Australia (F2F and Online)
Jamie Carlson (Speaker), Syed Rahman (Invited speaker) & Noman Chowdhury (Invited speaker)
25 Mar 2022Activity: Talk or presentation › Invited talk
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Scale development methodology - Research seminar at Ludwig-Maximilians-University Munich, Germany (Online)
Syed Rahman (Invited speaker), Siggi Gudergan (Invited speaker) & Jamie Carlson (Invited speaker)
14 Jun 2022Activity: Talk or presentation › Invited talk
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OCX framework published in the Journal of Retailing - Research seminar at James Cook University, Australia (Online)
Syed Rahman (Invited speaker), Jamie Carlson (Invited speaker) & Siggi Gudergan (Speaker)
4 May 2022Activity: Talk or presentation › Invited talk
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How to develop a measurement model - Research seminar at Aalto University, Finland (Online)
Syed Rahman (Invited speaker), Siegfried Gudergan (Invited speaker) & Jamie Carlson (Invited speaker)
11 May 2022Activity: Talk or presentation › Invited talk
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Omnichannel customer experience (OCX) - Research seminar at The University of Western Australia (Online)
Syed Rahman (Invited speaker), Jamie Carlson (Invited speaker) & Siggi Gudergan (Invited speaker)
3 Aug 2022Activity: Talk or presentation › Invited talk
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Multistage research process for developing and validating a new scale/measurement model aiming a publication at the top journals. - Research seminar at the University of Newcastle (UoN), Australia (F2F and online)
Syed Rahman (Invited speaker), Jamie Carlson (Speaker) & Siegfried Gudergan (Invited speaker)
14 Oct 2022Activity: Talk or presentation › Invited talk
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Omnichannel Customer Experience: Conceptualization of the OCX construct and scale development process. - Research seminar at IPAG Business School, Paris, France (Online).
Syed Rahman (Invited speaker), Jamie Carlson (Invited speaker), Siggi Gudergan (Invited speaker) & DALLA-POZZA Ilaria (Speaker)
10 Oct 2022Activity: Talk or presentation › Invited talk
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Guest Lecture at Bangkok University, Thailand: Digital CX: Enhancing Customer Experience using Digital Marketing
Helen Siuki (Speaker)
2021Activity: Talk or presentation › Invited talk
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How to construct a mixed methods research design
Joseph Chen (Speaker)
14 Apr 2021Activity: Talk or presentation › Invited talk
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Guest Lecture at Southwest Petroleum University, China: Digital Marketing and Digital Transformation
Helen Siuki (Speaker)
2021Activity: Talk or presentation › Invited talk
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Optus U Launch: Word of Mouth – the secret weapon of most loved brands
Lars Groeger (Speaker)
28 Oct 2020Activity: Talk or presentation › Invited talk
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Exploring the future of data-centric storytelling and behavioural finance technologies
Andreas Hellmann (Keynote speaker), Lawrence Ang (Keynote speaker) & Suresh Sood (Keynote speaker)
2020Activity: Talk or presentation › Invited talk
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International Perspectives Panel: The Power of Purpose - Personalising student learning through purpose-driven learning pathways
Lan Snell (Speaker)
9 Jun 2020Activity: Talk or presentation › Invited talk
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Aligning College-Career Pathways to Improve Education and Workforce Outcomes
Lan Snell (Speaker)
29 Mar 2020 → 1 Apr 2020Activity: Talk or presentation › Invited talk
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Marketing in a New Era: Challenges and Moving Forward
Yimin Huang (Speaker)
9 Jan 2020Activity: Talk or presentation › Invited talk
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Bangkok University Masterclass on Power of Digital Marketing during Covid-19
Helen Siuki (Speaker)
9 Oct 2020Activity: Talk or presentation › Invited talk
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Leveraging lifelong learning: How to future-proof yourself
Lan Snell (Speaker)
2 Aug 2019Activity: Talk or presentation › Invited talk
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A Glimpse at Consumer Value in Marketing
Yimin Huang (Speaker)
13 Sept 2019Activity: Talk or presentation › Invited talk
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EdTech interview series: The future of MBAs
Lan Snell (Speaker)
25 Jul 2019Activity: Talk or presentation › Invited talk