Aron O'Cass

Professor

20002020

Research output per year

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Research Outputs

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Textbook

Consumer behaviour

Schiffman, L., O'Cass, A., Paladino, A., D'Alessandro, S. & Bednall, D., 2010, 5th. ed. Frenchs Forest, NSW: Pearson Education. 662 p.

Research output: Book/ReportTextbook