Projects per year
Personal profile
Biography
I am a Professor of Business Analytics, Head of the Department of Actuarial Studies and Business Analytics, and an executive member of Macquarie Business School. My department offers specialized courses in Business Analytics and Actuarial Studies, as well as undergraduate majors in AI in Business and Innovation, Business Information Systems and Cyber Security Management.
I hold a PhD in Information Systems from UNSW Business School and possess a multi-disciplinary background in business, statistical modeling, and computer science. Prior to my academic career, I worked in IT and management consulting. My research, inspired by practical challenges, is grounded in behavioral and managerial theories. It explores the positive and negative impacts of business analytics, Artificial Intelligence, and information systems at both organizational and individual levels. My particular interests include responsible AI and digital innovation, as well as the transformative effects of data analytics in an ethical manner.
I have led or contributed to securing approximately four million dollars in external funding through engagements with organizations and programs such as Universities Australia and the German Academic Exchange Service (DAAD), AMP Limited, the Commonwealth Bank of Australia, Cancer Council NSW, Asia Productivity Organization, Reserve Bank of Australia, The Whiddon Group, Suicide Prevention Australia, and other partners. I serve as the program leader of Responsible AI at Macquarie University's Centre for Applied AI.
My teaching approach is driven by real-world industry and societal problems. I was honored with the UTS Learning & Teaching Citation in 2019 and received Macquarie University's Faculty of Business teaching award in 2010.
I am an Associate Editor of Electronic Markets,and Communication of AIS. and a section editor in Australasian Journal of IS. I was also guest co-editor of a 2021 special issue on Designing and Managing Human-AI Interactions in Information Systems Frontiers, a guest editor of a 2022 special issue on Explainable and Responsible Artificial Intelligence in Electronic Markets. I have co-chaired Australasian Conference in Information Systems in 2021 and am a full member of Australian Computer Society (MACS).
I have so far published over 90 publications, with many of which in A/A* journals such as Decision Support System, MISQ Executive, Information & Management, Journal of the Association for Information Science and Technology, Internet Research, and Information Technology & People. In 2025, I co-authored a paper that received John Campbell Research Impact Award at the 36th Australasian Conference on Information Systems (ACIS) for our work on the design of systems leveraging blockchain smart contract tech and in 2020 I co-authored a paper on gender bias in AI, which was awarded Natalie F Hardwicke prize from Australasian Conference in Information Systems.
I am available for media commentary, actively engages with media outlets about my research in social media and health informatics, and have written for The Conversation, and been interviewed by ABC News 24, 2Ser FM, and Macquarie's The Lighthouse
Supervision: I have so far supervised over 10 PhD and Master by research students to completion. I am available to supervise research students in the following areas:
- AI governance
- Responsible Analytics and AI
- Managing Business Analytics, People & Organization
- Social Media Analytics
- Ethics of Analytics & AI
Teaching
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Collaborations and top research areas from the last five years
Projects
- 3 Finished
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Governance Institute of Australia, Data Governance Report 2023
Selvadurai, N. (Primary Chief Investigator), Gopinath, B. (Primary Chief Investigator), Abedin, B. (Primary Chief Investigator), Shang, H. (Primary Chief Investigator), McLean, J. (Primary Chief Investigator), Proctor, M. (Primary Chief Investigator) & Chariton, A. (Primary Chief Investigator)
1/02/23 → 3/11/23
Project: Research
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Australia-China business in the Asian century: developing skills for accountants and establishing linkages with the Australian-Chinese business community through MOOCs
Sin, S. (Primary Chief Investigator), McGuigan, N. (Chief Investigator), Leung, P. (Chief Investigator) & Abedin, B. (Chief Investigator)
9/04/14 → 31/03/15
Project: Research
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A Critical Success Factors Model for Communicating with Social Networking Sites Users: A Business Perspective
Abedin, B. (Primary Chief Investigator)
1/07/11 → 30/06/12
Project: Research
Research Outputs
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Digitally empowered: a virtual health community as a space for support and conversations
Sethibe, T. J., Abedin, B. & Marjanovic, O., 2025, HICSS-58: Proceedings of the 58th Hawaii International Conference on System Sciences. Bui, T. S. (ed.). Manoa, HI: University of Hawaii at Manoa, p. 3681-3690 10 p. (Annual Hawaii International Conference on System Sciences).Research output: Chapter in Book/Report/Conference proceeding › Conference proceeding contribution › peer-review
Open AccessFile33 Downloads (Pure) -
On theorising digital empowerment for decision making in facilitated virtual health communities
Sethibe, T., Abedin, B. & Marjanovic, O., 2025, In: Communications of the Association for Information Systems. 57, p. 945-971 27 p., 41.Research output: Contribution to journal › Article › peer-review
Open Access -
Supporting digital inclusion in public consultations processes with a GenAI NLP-based DSS
Marjanovic, O., Hristova, D., Abedin, B. & Dash, S., 2025, PACIS 2025 Proceedings. Kuala Lumpur: AIS Electronic Library (AISeL), p. 1-9 9 p. 1274. (PACIS proceedings).Research output: Chapter in Book/Report/Conference proceeding › Conference proceeding contribution › peer-review
Open Access -
Adopt agile cybersecurity policymaking to counter emerging digital risks
Afshari-Mofrad, M., Amrollahi, A. & Abedin, B., Dec 2024, In: MIS Quarterly Executive. 23, 4, p. 371-386 16 p., 3.Research output: Contribution to journal › Article › peer-review
Open Access -
A framework of environmental, personal, and behavioral factors of adult learning in online communities of practice
Abedini, A., Abedin, B. & Zowghi, D., Jun 2024, In: Information Systems Frontiers. 26, 3, p. 1201-1218 18 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile8 Citations (Scopus)92 Downloads (Pure)
Prizes
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University of Technology Sydney (UTS),Teaching Citation
Abedin, B. (Recipient), 2019
Prize: Teaching award
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Activities
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Responsible AI: Innovate with Care, Financial Risk Day 2024, Sydney
Abedin, B. (Speaker), Ringma, R. (Speaker) & Selvadurai, N. (Speaker)
Oct 2024Activity: Talk or presentation › Presentation
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Australian Conference on Information Systems
Abedin, B. (Chair) & Blount, Y. (Organiser)
Dec 2021Activity: Participating in or organising an event › Organising a conference, workshop or event series
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Information Systems Frontiers (Journal)
Abedin, B. (Editor)
Apr 2021 → …Activity: Peer-review and editorial of research outputs › Editorial work
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Optus's Data & Analytics UTalks
Abedin, B. (Speaker)
8 Dec 2020Activity: Talk or presentation › Invited talk
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Journal of Theoretical and Applied Electronic Commerce Research (Journal)
Abedin, B. (Member of editorial board)
2019 → …Activity: Peer-review and editorial of research outputs › Editorial work
Press/Media
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Why social media are more like chocolate than cigarettes
8/03/18
1 Media contribution
Press/Media: Expert Comment
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Why analogue interactions and digital tools work better together
1/02/21
1 Media contribution
Press/Media: Expert Comment
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More cancer patients turn to online communities for help
8/10/20
1 Media contribution
Press/Media: Expert Comment
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Education, Healthy Social Media Use Could Stem UK Teenage Death Rates - Scholars
29/01/19
1 Media contribution
Press/Media: Expert Comment
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