Cynthia Webster

Associate Professor

19982018
If you made any changes in Pure these will be visible here soon.

Research Outputs 1998 2018

Filter
Abstract
2017

Longitudinal analysis of online consumer disengagement patterns in times of crisis

Dhaoui, C., Webster, C. & Tan, L., 2017.

Research output: Contribution to conferenceAbstractResearchpeer-review

2014

Identifying the competition as desire

Webster, C. M., Carter, L. & Buchanan, J., 2014, p. 1-5. 5 p.

Research output: Contribution to conferenceAbstractResearch

Loyalty rewards: benign business practice, or a potentially harmful inducement?

Buchanan, J., Webster, C. & Carter, L., 2014, p. 1-7. 7 p.

Research output: Contribution to conferenceAbstractResearch

Relationship between Networks and Exports - an Australian Insight

Chang, F. & Webster, C., 2014. 1 p.

Research output: Contribution to conferenceAbstractResearch

2012

Exploring dimensions of brand authenticity

Ilicic, J., Webster, C. M. & Ang, L., 2012, p. 42. 1 p.

Research output: Contribution to conferenceAbstractResearch

Open Access
Authenticity
Interaction
Psychology
2011

Celebrity co-branding partners as irrelevant brand information in advertisements

Ilicic, J. & Webster, C. M., 2011. 1 p.

Research output: Contribution to conferenceAbstractResearch

Celebrity
Co-branding
Purchase intent
Dilution
Mismatch