20152024

Research activity per year

Personal profile

Biography

Dr Helen Siuki is an award-winning senior lecturer in Marketing, and the Department of Marketing Director of Education, at Macquarie Business School, Macquarie University, Sydney, Australia.
Helen holds a PhD in Marketing from Macquarie University, her research interests include digital and social media marketing, consumer engagement and motivations. Helen's work has been published in prestigious academic journals such as Journal of Business Research, Journal of Brand Management, and Psychology & Marketing.
Helen's teaching interests and expertise include digital and social media marketing, marketing research, quantitative, and qualitative research, social marketing, and consumer behaviour.


Helen has been the winner of the Vice-Chancellor's T&L awards in the Learning Innovation Category, 2022.

As well as, the winner of MQBS T&L awards in the early career category, and the Vice-Chancellor’s highly commended finalist in 2021.

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