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Personal profile

Research interests

Service Innovation, Services Marketing, Consumer Psychology, Experimental Research


TingHin (Ivan) Ho is an Associate Lecturer of Marketing at Macquarie University. His main research interests focus on interactions between customers and service providers and how customers respond to retail and service innovations. Ivan received his Bachelor's degree in Marketing and Psychology, and PhD in Marketing from Monash University in Melbourne, Australia. His work has been published in Journal of Retailing and Consumer Services and has presented his research at international conferences including SERVSIG and Frontiers in Service.   

Education/Academic qualification

Marketing, PhD, Monash University

Marketing, Bachelor of Commerce, Monash University

Psychology and Marketing, Bachelor of Business (Psychology), Monash University


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