• Source: Scopus
  • Calculated based on no. of publications stored in Pure and citations from Scopus
20072020

Research activity per year

If you made any changes in Pure these will be visible here soon.
Filter
Entry for encyclopedia/dictionary/reference book

Search results

  • 2014

    Coproduction (services)

    Groeger, L. & Buttle, F., 2014, Wiley encyclopedia of management: Vol. 9 : marketing. Cooper, C. L. (ed.). Chichester, UK: John Wiley & Sons, Vol. 9.

    Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary/reference book

  • Customer equity

    Groeger, L. & Buttle, F., 2014, Wiley encyclopedia of management: Vol. 9 : marketing. Cooper, C. L. (ed.). Chichester, UK: John Wiley & Sons, Vol. 9.

    Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary/reference book

  • Customer lifetime value

    Groeger, L. & Buttle, F., 2014, Wiley encyclopedia of management: Vol. 9 : marketing. Cooper, C. L. (ed.). Chichester, UK: John Wiley & Sons, Vol. 9.

    Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary/reference book