Projects per year
Personal profile
Biography
Awarded Doctor of Philosophy in Business (marketing) and Master of Science in marketing-international business. Marketing lecturer with about eleven years’ experience teaching marketing management, social marketing, consumer behaviour, and marketing research. Experienced in development and delivery of undergraduate and postgraduate subjects such as marketing research, marketing management, strategic Marketing Management and interantional marketing. Conducted research within marketing discipline and published in internationally recognised peer-reviewed journals and conference proceedings. Highly skilled qualitative and quantitative data analyst with specialist knowledge and skills in various data collection techniques.
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Dive into the research topics where Pardis Mohajerani is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Projects
- 5 Finished
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LEAP into HSC Business Studies
Karunaratne, P., Krishna Kumar, N., Viveros Tapia, H. & Mohajerani, P.
31/03/21 → 31/12/21
Project: Teaching
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Influence of media, social, and individual factors on healthy eating and physical activity of Australian young adults (Gen Y)
1/05/14 → 31/05/18
Project: Research
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Developing and prioritising of marketing strategies for Iran Manganese Mining Company
1/07/13 → 28/02/14
Project: Research
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Developing and identifying of marketing strategies for Sepahan Insulation Company
1/09/11 → 31/05/12
Project: Research
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Influence of media and socialisation agents on healthy eating among Australian Gen Y
Mohajerani, P., Lobo, A. & McDonald, H., 2017, World Social Marketing Conference Washington 2017: Conference Proceedings Book. Washington D.C, USA: Fuse Events Ltd, p. 78-81 4 p.Research output: Chapter in Book/Report/Conference proceeding › Conference proceeding contribution › peer-review
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Millennials and obesity-The influence of socialisation agents on self-efficacy towards healthy eating
Mohajerani, P. & Lobo, A., 2016, International Social Marketing Conference 2016: Conference Proceedings. University of Wollongong, p. 167 1 p.Research output: Chapter in Book/Report/Conference proceeding › Conference abstract › peer-review
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Customer satisfaction: A structural equation modelling analysis
Mohajerani, P., 2013, In: Australian Journal of Business and Management Research. 3, 3, p. 1-10 10 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Exploring two main perspectives towards customer satisfaction in hotel industry: Managers and customers
Mohajerani, P. & Miremadi, A., 2013, In: International Journal of Academic Research in Business and Social Sciences, . 3, 9, p. 245-272 28 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Customer satisfaction modeling in hotel industry: A case study of Kish Island in Iran
Mohajerani, P. & Miremadi, A., 2012, In: International Journal of Marketing studies. 4, 3, p. 134-152 19 p.Research output: Contribution to journal › Article › peer-review
Open Access
Prizes
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Tourism and Hospitality Research (Journal)
Pardis Mohajerani (Reviewer)
2020Activity: Peer-review and editorial of research outputs › Publication Peer-review
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Journal of Consumer Behaviour (Journal)
Pardis Mohajerani (Reviewer)
2020 → 2022Activity: Peer-review and editorial of research outputs › Editorial work