Projects per year
Personal profile
Biography
Research interests
Dr Paul Crosby is a Senior Lecturer in Economics at Macquarie Business School, Macquarie University. Specialising in applied microeconomics, he focuses on the economics of digitisation, cultural industries, social media, sports, and consumer choice. His research has appeared in numerous leading international, peer-reviewed economics journals.
Paul's work has also attracted attention from prominent media outlets, including The Wall Street Journal, Fortune Magazine, ABC TV and Radio, The Australian, The Sydney Morning Herald, and The Conversation.
With substantial experience in collaboration with government and industry partners, Paul has presented his research at invited talks across the United States, Europe, South Africa, and Australia. Additionally, he currently serves as the Executive Secretary-Treasurer of the Association for Cultural Economics International.
Teaching and academic service
In his teaching, Paul connects economic topics to a diverse range of real-world problems, allowing students to apply their knowledge of economics in familiar settings. He creates stimulating learning environments where students feel invested in the subject matter, thereby gaining a greater appreciation of economics.
Paul has developed and delivered high quality, engaging economics units across both undergraduate and postgraduate levels. He consistently receives excellent student feedback. In 2024, he won the Student-Nominated Award at the Macquarie University Vice-Chancellor’s Awards for Excellence in Education.
Since 2021, Paul has served as an elected member of the Macquarie University Academic Senate and is also a member of the Academic Senate Learning and Teaching Committee. Paul served as the Learning and Teaching Coordinator for the Department of Economics from 2019 to 2021.
Education/Academic qualification
Economics, PhD, Macquarie University
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Projects
- 9 Finished
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2022 National Survey of Australian Book Authors
Throsby, D., Crosby, P. & Zwar, J.
14/06/21 → 30/11/22
Project: Research
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Passive to Interactive: Enhancing First-Year Students’ Engagement via Interactive Lecture Videos
Shin, S., Crosby, P., Nazifi, M., Orsmond, D., Thompson, D. & Reynolds, Z.
1/06/21 → 31/12/21
Project: Teaching
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Prospering in the Digital Economy: Examining New Models of Income in the Cultural Industries
1/01/21 → 31/12/22
Project: Research
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LP160100387: Legal and social dynamics of ebook lending in Australia’s public libraries
Giblin, R., Weatherall, K., Thomas, J. & Crosby, P.
1/07/20 → 31/12/23
Project: Research
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The reel deal? An experimental analysis of perception bias and AI film pitches
Crosby, P. & McKenzie, J., 17 Feb 2025, (E-pub ahead of print) In: Journal of Cultural Economics. 20 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Air travellers' attitudes towards carbon emissions: evidence from the Google Flights interface
Crosby, P., Thompson, D. & Best, R., 15 Oct 2024, (E-pub ahead of print) In: Journal of Sustainable Tourism. 24 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Coagents as intermediaries in the book industry
Crosby, P. & McKenzie, J., Feb 2024, In: Poetics. 102, p. 1-8 8 p., 101867.Research output: Contribution to journal › Article › peer-review
Open AccessFile75 Downloads (Pure) -
Cultural affinity and international trade in motion pictures: Empirical evidence using categorised internet search activity
Shin, S. Y., McKenzie, J. & Crosby, P., Jul 2024, In: Economic Modelling. 136, p. 1-8 8 p., 106732.Research output: Contribution to journal › Article › peer-review
Open AccessFile52 Downloads (Pure) -
No such thing as a free movie? Cross-country evidence on the potential impact of AVOD streaming services
McKenzie, J., Crosby, P., Collins, A. & Chmura, T., 27 Feb 2024, (E-pub ahead of print) In: Journal of Cultural Economics. 27 p.Research output: Contribution to journal › Article › peer-review
Open Access1 Citation (Scopus)
Prizes
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Macquarie Business School Early Career Research Showcase - 1st Place
Crosby, Paul (Recipient), 1 Dec 2020
Prize
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Macquarie Business School Impact Story Prize
Throsby, David (Recipient), Zwar, Jan (Recipient) & Crosby, Paul (Recipient), 2022
Prize
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Macquarie Business School Impact Story Prize
Crosby, Paul (Recipient) & Giblin, Rebecca (Recipient), 2024
Prize
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Macquarie Business School Student Nominated Learning and Teaching Award
Crosby, Paul (Recipient), 2019
Prize: Teaching award
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Activities
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Journal of Economic Behavior and Organization (Journal)
Paul Crosby (Reviewer)
2025 → …Activity: Peer-review and editorial of research outputs › Publication Peer-review
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11th European Workshop on Applied Cultural Economics
Paul Crosby (Speaker)
4 Sept 2024 → 6 Sept 2024Activity: Talk or presentation › Presentation
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IFLA Information Futures Summit
Paul Crosby (Speaker)
30 Sept 2024 → 3 Oct 2024Activity: Talk or presentation › Invited talk
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PLoS ONE (Journal)
Paul Crosby (Reviewer)
2024 → …Activity: Peer-review and editorial of research outputs › Publication Peer-review
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Journal of Sustainable Tourism (Journal)
Paul Crosby (Reviewer)
2024 → …Activity: Peer-review and editorial of research outputs › Publication Peer-review
Press/Media
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I didn't expect my book to make money, but Meta has stolen my work
11/04/25
1 Media contribution
Press/Media: Research
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Aussie Authors ‘Livid’ After Meta Used A Pirating Site To Train Its AI With Their Books
28/03/25
1 Media contribution
Press/Media: Expert Comment
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Study suggests travelers are willing to pay more for low-emission flights
21/01/25
1 Media contribution
Press/Media: Expert Comment
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Travellers willing to pay more for low-emission flights: study
20/01/25
1 Media contribution
Press/Media: Research
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More than 100 famous works by Australian authors rescued from oblivion by literary heritage endeavour
12/01/25
1 Media contribution
Press/Media: Expert Comment
Impacts
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Securing digital lending rights for Australian authors
David Throsby (Participant), Janiece Zwar (Participant) & Paul Crosby (Participant)
Impact: Economy impacts, Policy impacts
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Uncovering demand for Australian books overseas
Paul Crosby (Participant), Janiece Zwar (Participant), Airlie Lawson (Participant), Sunny Shin (Participant) & David Throsby (Participant)
Impact: Culture impacts, Economy impacts, Policy impacts
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Untapped: The Australian Literary Heritage Project
Paul Crosby (Participant) & Rebecca Giblin (Participant)
Impact: Commercial impacts, Culture impacts, Economy impacts, Policy impacts