Yimin Huang

Dr, Deputy Head, Department of Marketing

20052020

Research output per year

If you made any changes in Pure these will be visible here soon.

Research Outputs

A Case study of the development of trust in a business relation: implications for a dynamic theory of trust

Huang, Y. & Wilkinson, I. F., 2014, In : Journal of business market management. 7, 1, p. 254-279 26 p.

Research output: Contribution to journalArticle

A Case study on dynamics of trust in dyadic business relationships

Huang, Y., Wilkinson, I. & Young, L., 2007, ANZMAC 2007: proceedings : 3Rs - reputation, responsibility and relevance. Thyne, M., Deans, K. R. & Gnoth, J. (eds.). Dunedin, NZ: University of Otago, p. 1889-1897 9 p.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

37 Citations (Scopus)

Causal Process Tracing: A new Approach to studying the dynamics and evolution of business relations and networks

Huang, Y., Wilkinson, I. & Young, L., 2019, (Accepted/In press) Industrial Marketing Purchasing (IMP) Conference. Paris, France

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Conceptualizing dynamics of trust in business relationships

Huang, Y. & Wilkinson, I. F., 2013, Proceedings of the 29th annual IMP conference. Industrial Marketing and Purchasing (IMP) Group, p. 1-19 19 p.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Country-of-origin effects in China: An investigation of urban Chinese consumers

Kwok, S., Uncles, M. & Huang, Y., 2005.

Research output: Contribution to conferencePaper

Cultural effects on relationality in negotiations: an experimental study

Cheng, J., Huang, Y. & Su, Y., Jan 2016, In : Academy of Management. Proceedings. 2016, 1, 15567.

Research output: Contribution to journalMeeting abstract

Open Access

Culturally varied relationality in buyer-supplier negotiations: a multi-session simulation

Cheng, J., Huang, Y. & Su, Y., 2018, In : International Journal of Conflict Management. 29, 1, p. 47-69 23 p.

Research output: Contribution to journalArticle

4 Citations (Scopus)

Exploring life satisfaction among subsistence migrant consumers: A case in China

Huang, Y., Chu, R. & Cheng, J., 1 Jan 2019, In : Journal of Public Policy and Marketing. 38, 1, p. 96-109 14 p.

Research output: Contribution to journalArticle

2 Citations (Scopus)

Exploring new frontiers in quality of life research in marketing

Chu, R. & Huang, Y., 2014, ANZMAC 2014: Annual Conference proceedings : Agents of change. Rundle-Thiele, S., Kubacki, K. & Arli, D. (eds.). Brisbane, QLD: ANZMAC, p. 543-547 5 p.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Exploring new frontiers of relationality in negotiations: a systematic review

Cheng, J., Huang, Y. & Su, Y., 2016, IACMR 2016: Proceedings of the 7th International Association of Chinese Management Research Biennial Conference. Hangzhou, China: International Association for Chinese Management Research, p. 1-34 34 p.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

How does Economic Inequality Impact Consumer Well-Being: A Case in China

Huang, Y., Meng, J., Chu, R. & Yang, J., 2020, (Accepted/In press) Transitioning Markets: Opportunities, Challenges & Future Trends: 45th Annual Conference of the Macromarketing Society. Bogoto, Columbia

Research output: Chapter in Book/Report/Conference proceedingConference abstract

How to turn brand value into sales volume in the beer market in China: a case of Tsingtao beer

Huang, Y. & Zhang, H., 2011, ANZMAC 2011: conference proceedings : Marketing in the age of consumerism : Jekyll or Hyde?. Perth: ANZMAC2011 Conference, p. 13-18 6 p.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Internationalisation of Chinese banks and financial institutions and its implications for IHRM

Jack, R., Huang, Y., Sun, J-M. J. & Guo, F., 6 Aug 2019, In : The International journal of human resource management. 30, 14, p. 2121-2136 16 p.

Research output: Contribution to journalEditorial

1 Citation (Scopus)

Interpreting Interpretive Research

Huang, Y. & Wilkinson, I., 2007, ANZMAC 2007: proceedings : 3Rs - reputation, responsibility and relevance. Thyne, M., Deans, K. R. & Gnoth, J. (eds.). Dunedin, NZ: University of Otago Press, p. 776-783 8 p.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

In the shadow of SOEs: the duality in management practices of a Chinese bank’s overseas operation

Jack, R. G., Guo, F., Huang, Y. & Zhu, J., 2017, International business in the information age: Proceedings of the 43rd Annual Conference of the European International Business Academy. Piscitello, L. & Elia, S. (eds.). Milan, p. 7 1 p.

Research output: Chapter in Book/Report/Conference proceedingConference abstract

Modeling retail performance using consumer panel data: a Shanghai case study

Uncles, M. D., Kwok, S. & Huang, S., 2005, Proceedings of ICSSSM '05: 2005 International Conference on Services Systems and Services Management. Chongqing, China

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

2 Citations (Scopus)

Relationality in business negotiations: Evidence from China

Cheng, J., Huang, Y. & Su, Y., 5 Dec 2016, In : Contemporary management research. 12, 4, p. 497-524 28 p.

Research output: Contribution to journalArticle

Open Access

Relationality in negotiations: a systematic review and propositions for future research

Cheng, J., Huang, Y. & Su, Y., 2017, In : International Journal of Conflict Management. 28, 3, p. 295-321 27 p.

Research output: Contribution to journalArticle

4 Citations (Scopus)

The dynamics and evolution of trust in business relationships

Huang, Y. & Wilkinson, I. F., Apr 2013, In : Industrial Marketing Management. 42, 3, p. 455-465 11 p.

Research output: Contribution to journalArticle

58 Citations (Scopus)

Using narrative event sequence analysis to understand the development of business relations

Huang, Y. & Wilkinson, I. F., 2015, IMP 2015: proceedings of the 31st annual IMP conference. Kolding, Denmark: Industrial and Marketing Purchase Group, 14 p.

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Using the generalized dirichlet model to examine the purchasing behavior of Shanghai consumers

Uncles, M., Huang, Y., Kwok, S. & Rungie, C., 2006.

Research output: Contribution to conferencePaper

Why do some consumers shop in this pharmacy? A cross-check of vulnerable characteristics and store types

Meng, J., Layton, R. & Huang, Y., 1 May 2016, In : Journal of Retailing and Consumer Services. 30, p. 116-130 15 p.

Research output: Contribution to journalArticle