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2026: Best in Track Paper for the Services and Customer Experience track at the 2026 AMA Winter Academic Conference

Prize

Description

The paper "From Safety to Engagement: Measuring Safe Customer Experience and Well-being in Omnichannel Retail" has received the Best in Track Paper for the Services and Customer Experience track award at the 2026 AMA Winter Academic Conference.
Degree of recognitionInternational
Granting OrganisationsAmerican Marketing Association

Awarded at event

Event title2026 AMA Winter Academic Conference
Location, Madrid, SpainShow on map
Period13 Feb 2026 → 15 Feb 2026

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