Best Paper in Track Award – Marketing Strategy, Branding and Brand Management

Wangmo, Gaki (Recipient), Piehler, Rico (Recipient) & Baumann, Chris (Recipient)

Department of Marketing

Prize

Awarded date	2023
Degree of recognition	International
Granting Organisations	ANZMAC

Awarded at event

Event title	ANZMAC Conference 2023
Location	University of Otago, Dunedin, New ZealandShow on map
Period	4 Dec 2023 → 6 Dec 2023

Documents & Links

ANZMAC 2023 Conference - Best Paper Certificate - Marketing Strategy, Branding and Brand Management
File: image/jpeg, 1.09 MB
Type: Award letter

Related content

Research Outputs
Customer-based brand competitiveness measurement
Research output: Chapter in Book/Report/Conference proceeding › Conference abstract › peer-review