Australian Mobile Phone Brand Switching Study

Gray, David (Primary Chief Investigator)
Carter, Leanne (Chief Investigator)
D'Alessandro, Steven (Chief Investigator)

Department of Management

Project: Research

1 Article

1 results

Filter

2017
Inertia in services: causes and consequences for switching
Gray, D. M., D'Alessandro, S., Johnson, L. W. & Carter, L., 13 Mar 2017, In: Journal of Services Marketing. 31, 6, p. 485-498 14 p.
Research output: Contribution to journal › Article › peer-review
37 Citations (Scopus)