A 2-phase evaluation model for agent-mediated Internet marketplaces

Jian Ren, Yan Wang, Xiaolin Pang, Kian Lee Tan

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

2 Citations (Scopus)

Abstract

We propose a 2-phase evaluation model that can be applied to agent-mediated Internet marketplaces. The model not only facilitates parallel processing, it also allows mobile agents to select online shops (e-shops) and evaluate offers autonomously and automatically. To provide the "best" answer, the approach considers multiple attributes of an e-shop and an offer, such as the commercial credit and security rank of the e-shop, price, delivery/shipment service and warranty service of an offer. Moreover, with the fuzzy-set rules, the evaluation results are more reasonable and accord with human behavior. With the 2-phase evaluation of this model, it can not only help to control the scale of the dispatched mobile agent to a rational level to reduce the burden of network traffic, but also help to evaluate offers to assist users to make good decisions.

Original languageEnglish
Title of host publicationProceedings of the 2nd International Conference on Web Information Systems Engineering, WISE 2001
EditorsChristophe Claramunt, Werner Winiwarter, Yahiko Kambayashi, Yanchun Zhang
Place of PublicationPiscataway, N.J.
PublisherInstitute of Electrical and Electronics Engineers (IEEE)
Pages63-71
Number of pages9
Volume2
ISBN (Electronic)076951393X, 9780769513935
DOIs
Publication statusPublished - Dec 2001
Externally publishedYes
Event2nd International Conference on Web Information Systems Engineering, WISE - 2001 - Kyoto, Japan
Duration: 3 Dec 20016 Dec 2001

Other

Other2nd International Conference on Web Information Systems Engineering, WISE - 2001
CountryJapan
CityKyoto
Period3/12/016/12/01

Keywords

  • Advertising
  • Computer science
  • Consumer electronics
  • Electronic commerce
  • Humans
  • Internet
  • Mobile agents
  • Parallel processing
  • Security
  • Warranties

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  • Cite this

    Ren, J., Wang, Y., Pang, X., & Tan, K. L. (2001). A 2-phase evaluation model for agent-mediated Internet marketplaces. In C. Claramunt, W. Winiwarter, Y. Kambayashi, & Y. Zhang (Eds.), Proceedings of the 2nd International Conference on Web Information Systems Engineering, WISE 2001 (Vol. 2, pp. 63-71). [996467] Piscataway, N.J.: Institute of Electrical and Electronics Engineers (IEEE). https://doi.org/10.1109/WISE.2001.996467