@inproceedings{12227b4382e24bf28285e0faa17e86f4,
title = "Adoption and Rejection of a New Interactive Telecommunications Service: A Network Perspective ANZMAC 2005 Broadening the Boundaries Conference Proceedings",
author = "Suzan Burton",
year = "2005",
language = "English",
isbn = "064645546X",
pages = "21--28",
editor = "Sharon Purchase",
booktitle = "ANZMAC 2005 Broadening the Boundaries Conference Proceedings",
publisher = "University of Western Australia Press",
note = "Australian and New Zealand Marketing Academy Conference (2005) ; Conference date: 05-12-2005 Through 07-12-2005",
}