An empirical investigation of the influence of persona with personality traits on conceptual design

Farshid Anvari*, Deborah Richards, Michael Hitchens, Muhammad Ali Babar, Hien Minh Thi Tran, Peter Busch

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

28 Citations (Scopus)

Fingerprint

Dive into the research topics of 'An empirical investigation of the influence of persona with personality traits on conceptual design'. Together they form a unique fingerprint.

Engineering & Materials Science