An Exploration of the Factors Affecting Consumers' Decision Making Regarding Alternative Medicines

Seong Yang, Lesley White, Paul Couchman

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Original languageEnglish
Title of host publicationDecision Sciences Institute 2001 Proceedings
EditorsVicki L Smith-Daniels
Place of PublicationAtlanta, Georgia
PublisherDecision Sciences Institute
Pages1197-1199
Number of pages3
ISBN (Print)0966711807
Publication statusPublished - 2001
Event32nd Meeting of the Decision Sciences Institute - San Francisco, United States
Duration: 17 Nov 200120 Nov 2001

Conference

Conference32nd Meeting of the Decision Sciences Institute
CountryUnited States
CitySan Francisco
Period17/11/0120/11/01

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