Abstract
Organizational culture has attracted research attention because of its presumed relationship with organizational effectiveness and performance. One such characteristic is the level of "adaptability" inherent in organizational cultures that aids firms to better respond to changes in the environment. The purpose of this study is to explore this adaptive culture to gain a better understanding on its nature, compositions, and to explore how adaptive culture affects the way an organization responds and adapt to changes in its environment. In the paper we report on a quantitative and qualitative analysis of the adaptability of the culture of a nongovernmental organization (NGO) in the social service sector in Hong Kong.
Original language | English |
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Title of host publication | Academy of World Business, Marketing and Management Development |
Subtitle of host publication | conference proceedings |
Editors | Gabriel Ogunmokun, Rony Gabbay, Janelle Rose |
Place of Publication | Paris |
Publisher | Academy of World Business, Marketing and Management Development |
Pages | 700-712 |
Number of pages | 13 |
Volume | 2 |
ISBN (Print) | 0975227211 |
Publication status | Published - 2006 |
Event | Biennial Conference of the Academy of World Business, Marketing and Management Development (2nd : 2006) - Paris Duration: 10 Jul 2006 → 13 Jul 2006 |
Conference
Conference | Biennial Conference of the Academy of World Business, Marketing and Management Development (2nd : 2006) |
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City | Paris |
Period | 10/07/06 → 13/07/06 |