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Anatomy of entrepreneurial marketing
Aron O'Cass, Sussie Morrish
Research output
:
Contribution to journal
›
Editorial
28
Citations (Scopus)
Overview
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Social Sciences
Entrepreneurial Marketing
100%
Entrepreneurship
57%
New Zealand
28%
Australia
14%
Authors
14%
Growing Recognition
14%
Firm Performance
14%
Interest Groups
14%
Strategic Marketing
14%
Economics, Econometrics and Finance
Marketing
100%
Industry
6%
Firm Performance
6%
International Marketing
6%