In the global network society, the power of a nation-state is built not only on its hard-power, but also on its soft-power. International communication, understanding and tolerance are essential for national development as well as for the world's peace and prosperity. This research analyzed the attitudes of Australians towards China, via documentary study and secondary-data research. The paper discussed perceptions and opinions of Australian government and citizenry in three aspects: multilateral international relations, economic and trade and the rise of China; analyzed the characteristics of international communication in the information network era and explored the challenges of international communication facing China. It demonstrated that China's dramatic economic development and the benefits of Australia-China relationship had gained general recognition among the Australians. However, there was considerable distrust of China among the Australians. Recent public opinion survey showed that some Australians even wished to team up with the United States in order to constrain China's development. The paper concluded that in order to accomplish China's goal to improve the country's international image and to develop China's soft power, helping the international societies know, understand and trust China should be a priority of China's international communication.
|Number of pages||6|
|Journal||China media report|
|Publication status||Published - 2015|
- international communication