Behavioural finance issues and the bank client

Jocelyn Pixley*

*Corresponding author for this work

Research output: Contribution to journalArticle

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Abstract

In the wake of the global financial crisis, public debate about the financial sector has been less restrained than it has for many years. Within this context, my research on how Australians feel about financial investment is based on theoretical insights from Frank Knight and Joseph Schumpeter. This research suggests that consumers may be seen less as customers than clients, and highlights the importance of financial professionalism.

Original languageEnglish
Pages (from-to)36-40
Number of pages5
JournalJASSA
Issue number1
Publication statusPublished - 2010

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