Brand Logo Design: Implications for Children's Brand Awareness

Research output: Chapter in Book/Report/Conference proceeding › Conference proceeding contribution › peer-review

Original language	English
Title of host publication	Australian and New Zealand Marketing Academy Conference
Editors	Yunus Ali, Maria Van Dessel
Place of Publication	Australia
Publisher	ANZMAC
Pages	1-6
Number of pages	6
ISBN (Print)	1741071593
Publication status	Published - 2006
Externally published	Yes
Event	Australian and New Zealand Marketing Academy Conference (2006) - Brisbane Duration: 4 Dec 2006 → 6 Dec 2006

Conference	Australian and New Zealand Marketing Academy Conference (2006)
City	Brisbane
Period	4/12/06 → 6/12/06

Cite this

@inproceedings{6cb028ebc1b94011aaa87b3cbb2ae174,

title = "Brand Logo Design: Implications for Children's Brand Awareness",

author = "Stacey Brennan and Cynthia Webster",

year = "2006",

language = "English",

isbn = "1741071593",

pages = "1--6",

editor = "Yunus Ali and {Van Dessel}, Maria",

booktitle = "Australian and New Zealand Marketing Academy Conference",

publisher = "ANZMAC",

note = "Australian and New Zealand Marketing Academy Conference (2006) ; Conference date: 04-12-2006 Through 06-12-2006",

}

TY - GEN

T1 - Brand Logo Design

T2 - Australian and New Zealand Marketing Academy Conference (2006)

AU - Brennan, Stacey

AU - Webster, Cynthia

PY - 2006

Y1 - 2006

M3 - Conference proceeding contribution

SN - 1741071593

SP - 1

EP - 6

BT - Australian and New Zealand Marketing Academy Conference

A2 - Ali, Yunus

A2 - Van Dessel, Maria

PB - ANZMAC

CY - Australia

Y2 - 4 December 2006 through 6 December 2006

ER -