@inproceedings{711086d519b54a6fa94de39d9a63b1d8,
title = "Building customer relationship: a case study of Honeywell Australia's key account relationship management process",
author = "Yiming Tang and Kristen Schoeder and Carmen Bray",
year = "2000",
language = "English",
isbn = "0868579785",
pages = "1244--1247",
editor = "Aron O'Cass",
booktitle = "Visionary Marketing for the 21st Century",
publisher = "Australian and New Zealand Marketing Academy",
note = "Australian & New Zealand Marketing Academy Conference 2000 : Visionary Marketing for the 21st Century: Facing the Challenge, ANZMAC 2000 ; Conference date: 28-11-2000 Through 01-12-2000",
}