Campaign Spending in the New South Wales Legislative Assembly Elections of 1984

James Forrest*

*Corresponding author for this work

    Research output: Contribution to journalComment/opinionpeer-review

    6 Citations (Scopus)

    Abstract

    The relationship between campaign spending at the constituency level and the level of voting support for the two main party political groupings. Labor and the coalition, is examined by means of multiple regression analysis. Results confirm that the pattern of spending influences the pattern of voting, rather than simply reflecting it, and emphasise that how money is spent, in terms of the forms of advertising used, is significant in determining voter response.

    Original languageEnglish
    Pages (from-to)526-534
    Number of pages9
    JournalAustralian Journal of Political Science
    Volume26
    Issue number3
    DOIs
    Publication statusPublished - 1 Nov 1991

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