Original language | English |
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Title of host publication | The Elgar companion to consumer research and economic psychology |
Editors | Peter E. Earl, Simon Kemp |
Place of Publication | Cheltenham, UK |
Pages | 99-106 |
Number of pages | 8 |
Publication status | Published - 1999 |
Externally published | Yes |
Conjoint analysis
Research output: Chapter in Book/Report/Conference proceeding › Entry for encyclopedia/dictionary/reference book