Consumer decision to visit a risky tourist destination: an analysis of tourists' risk taking

Albert Nugraha

Research output: Contribution to journalMeeting abstract

Abstract

The purpose of this study is to investigate consumers’ international tourism decisions, especially in relation to their decisions whether or not to visit a country for leisure and/or medical tourism. In particular, the study examines the differences in risk taking behaviour as tourists evaluate leisure and medical tourism options.
Original languageEnglish
Pages (from-to)61
Number of pages1
JournalExpo 2012 Higher Degree Research : book of abstracts
Publication statusPublished - 2012
EventHigher Degree Research Expo (8th : 2012) - Sydney
Duration: 12 Nov 201213 Nov 2012

Keywords

  • country of origin effect
  • willingness to take risk
  • experience service
  • credence service
  • cultural distance

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