Abstract
The aim of this paper is to deepen understanding of consumer legitimacy judgment and investigate its relationships with industry trust and consumers’ perceptions of institutional environments in an industry-wide crisis context. The paper contains four studies and offers theoretical implications for industry trust from an institutional perspective.
Original language | English |
---|---|
Title of host publication | Advances in Consumer Research |
Editors | Ayelet Gneezy, Vladas Griskevicius, Patti Williams |
Place of Publication | Duluth, MN |
Publisher | Association for Consumer Research |
Pages | 569-570 |
Number of pages | 2 |
Volume | 45 |
Publication status | Published - 2017 |
Externally published | Yes |