Creating commercially compelling website-service encounters: An examination of the effect of website-service interface performance components on flow experiences

Jamie Carlson*, Aron O'Cass

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

29 Citations (Scopus)

Abstract

While the study of flow has attracted the interest of scholars seeking to understand its nature and effects on consumption related behaviors, it has received limited attention from Internet researchers seeking to understand factors controllable by firms which influence its formation. This study contributes to literature by examining the impact of consumer evaluations of website service interface performance components on the development of flow. The study also examines the moderating role of Internet selfefficacy. The analysis of data collected from consumers of organizations across two samples involved in the professional sport sector and e-retailing sector, indicate that the delivery of compelling website-service interface performance (via web-based components) is significantly related to the development of flow experiences.

Original languageEnglish
Pages (from-to)237-253
Number of pages17
JournalElectronic Markets
Volume21
Issue number4
DOIs
Publication statusPublished - Dec 2011
Externally publishedYes

Keywords

  • E-commerce
  • E-service
  • E-service encounters
  • Flow

Fingerprint Dive into the research topics of 'Creating commercially compelling website-service encounters: An examination of the effect of website-service interface performance components on flow experiences'. Together they form a unique fingerprint.

Cite this