@inproceedings{0257d16233e941b586a8a11cef565adb,
title = "Development of a Unified Planning Method Using the Customer Order Decoupling Point to Vary Market Orientations: An Electronics Industry Example",
author = "Jalal Ashayeri and Willem Selen",
year = "2003",
language = "English",
isbn = "8886281781",
pages = "541--549",
editor = "G Spina and A Vinelli and R Cagliano and M Kalchschmidt and P. Romano and F. Salvador",
booktitle = "EurOMA/POMS Fist Joint International Conference",
publisher = "SGE",
note = "EurOMA/POMS First Joint International Conference ; Conference date: 16-06-2003 Through 18-06-2003",
}