@inproceedings{e59471512eea46dab8097bcfcf5afc55,
title = "Firms do not choose business models; business models choose firms",
author = "Iain Rolfe and Kyle Bruce and Lars Groeger",
year = "2014",
language = "English",
pages = "1--8",
booktitle = "Papers from the 34th Strategic Management Society Annual International Conference",
publisher = "Strategic Management Society",
note = "Strategic Management Society Annual International Conference (34th : 2014) ; Conference date: 20-09-2014 Through 23-09-2014",
}