Firms do not choose business models; business models choose firms

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Original languageEnglish
Title of host publicationPapers from the 34th Strategic Management Society Annual International Conference
Place of PublicationMadrid
PublisherStrategic Management Society
Pages1-8
Number of pages8
Publication statusPublished - 2014
EventStrategic Management Society Annual International Conference (34th : 2014) - Madrid
Duration: 20 Sep 201423 Sep 2014

Conference

ConferenceStrategic Management Society Annual International Conference (34th : 2014)
CityMadrid
Period20/09/1423/09/14

Cite this

Rolfe, I., Bruce, K., & Groeger, L. (2014). Firms do not choose business models; business models choose firms. In Papers from the 34th Strategic Management Society Annual International Conference (pp. 1-8). Madrid: Strategic Management Society.