Five ethical principles data science students need to consider when creating infographics

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contributionpeer-review


We are increasingly seeing the use of infographics, which are data visualisation tools to communicate complex statistical information. Infographics use visual representations of graphs, charts, and narratives to deliver a key message. While significant study has gone into understanding the design aspects of infographics, there has been less focus on whether created infographics are free of ethical problems and aid ethical decision-making. Our research study addresses the importance of considering 5 ethical principles in infographics. Understanding ethical considerations in infographics, such as harm, benefit, bias, consent, and transparency, is highly important, especially for students studying data science, who are the future creators of infographics. To achieve this end, we provided training in ethical principles to students studying data science to help them identify ethical problems and the consequences of unethical infographics. Our results showed an increase in students' ethical sensitivity to ethical problems in infographics.
Original languageEnglish
Title of host publicationAMCIS 2024 proceedings
Place of PublicationOnline
PublisherAssociation for Information Systems
Number of pages10
Publication statusPublished - Aug 2024
EventAmericas Conference on Information Systems 2024 - The Grand America Hotel, Salt Lake City, United States
Duration: 15 Aug 202417 Aug 2024


ConferenceAmericas Conference on Information Systems 2024
Abbreviated titleAMCIS 2024
Country/TerritoryUnited States
CitySalt Lake City
Internet address


  • Data science ethics
  • ethical principles
  • infographics
  • data visualisation
  • ethics


Dive into the research topics of 'Five ethical principles data science students need to consider when creating infographics'. Together they form a unique fingerprint.

Cite this