Longitudinal analysis of online consumer disengagement patterns in times of crisis

Research output: Contribution to conferenceAbstract

Original languageEnglish
Publication statusPublished - 2017
Event39th Annual ISMS Marketing Science Conference - University of Southern California, Los Angeles, CA, United States
Duration: 7 Jun 201710 Jun 2017

Conference

Conference39th Annual ISMS Marketing Science Conference
CountryUnited States
CityLos Angeles, CA
Period7/06/1710/06/17

Cite this

Dhaoui, C., Webster, C., & Tan, L. (2017). Longitudinal analysis of online consumer disengagement patterns in times of crisis. Abstract from 39th Annual ISMS Marketing Science Conference, Los Angeles, CA, United States.