|Title of host publication||The behaviourist in the classroom|
|Subtitle of host publication||aspects of applied behavioural analysis in British educational contexts|
|Place of Publication||Birmingham|
|Publisher||Educational Review Publications|
|Publication status||Published - 1981|
|Name||Educational review offset publications|
Pickthorne, B., & Wheldall, K. (1981). Motivating the unmotivated - behavioral approach to teaching higher education students. In K. Wheldall (Ed.), The behaviourist in the classroom: aspects of applied behavioural analysis in British educational contexts (Educational review offset publications; No. 1). Birmingham: Educational Review Publications.