Online Shopping diffusion Pattern in australia: An Application of the Bass Model

Mohammad Naseri

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contributionpeer-review

Original languageEnglish
Title of host publicationOn-Line Consumer Behaviour
Subtitle of host publicationChallenges and Patterns
Place of PublicationMuenster, Germany
Number of pages6
Publication statusPublished - 2005
EventThe 12th Biennial World Marketing Congress - Muenster, Germany
Duration: 6 Jul 20059 Jul 2005


ConferenceThe 12th Biennial World Marketing Congress
CityMuenster, Germany

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