Organisational members' commitment to professional associations

Cynthia M. Webster, Civilai Terawatanavong

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution


Professional associations (PAs) are normative institutions whose tasks are to support members’ activities and use social obligation to induce accepted behaviours within business networks (Grewal and Dharwadkar, 2002, p. 85). In this paper we test a conceptual model of organisational members’ commitment within a PA context. The findings suggest that organisational members’ characteristics (service consumption, formal participation, and social embeddedness) are antecedents to three dimensions of commitment (continuance, normative, and affective). Only normative and affective commitment, however, are found to promote organisational members’ acquiescence and membership renewal.
Original languageEnglish
Title of host publicationANZMAC 2007
Subtitle of host publicationproceedings : 3Rs - reputation, responsibility and relevance
EditorsMaree Thyne, Kenneth R. Deans, Juergen Gnoth
Place of PublicationDunedin, N.Z.
PublisherUniversity of Otago
Number of pages8
ISBN (Print)9781877156299
Publication statusPublished - 2007
EventAustralian and New Zealand Marketing Academy Conference (2007) - Dunedin, New Zealand
Duration: 3 Dec 20075 Dec 2007


ConferenceAustralian and New Zealand Marketing Academy Conference (2007)
CityDunedin, New Zealand


  • professional associations
  • commitment
  • embeddedness
  • acquiescence
  • renewal


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