Potential consequences of E-commerce application

E-commerce application for enhancing small community business success is one of the most discussed issues that have been raised by contemporary researchers. This study aimed to investigate the probable outcome of ecommerce application for the small business operation mainly from the perspective of online business conduction in Bangladesh. Qualitative and quantitative data derived from field interviews with small business network directors and members has been used to identify potential relationships among those constructs. With insight from the interviews, hypotheses has been derived and tested with quantitative data gathered via a direct survey instrument with 150 small business stakeholders who has the potentiality to get influenced directly if the system can be established among small business communities across four divisions of Bangladesh. Owner's perceptions about the successful and the likelihood of growing the business have also been taken into consideration. Results of the study focuses that e-commerce application can bring new times in SME operation in Bangladesh and can improve the performance drastically. The study will contribute significantly regarding members' future participation plans, thus furthering the likelihood of e-commerce network continuance.