| Original language | English |
|---|---|
| Title of host publication | ANZMAC 2004 |
| Subtitle of host publication | Marketing Accountabilities and Responsibilities |
| Editors | James Wiley |
| Place of Publication | Wellington, New Zealand |
| Publisher | ANZMAC |
| ISBN (Print) | 0475122151 |
| Publication status | Published - 2004 |
| Externally published | Yes |
| Event | ANZMAC 2004 - Wellington, NZ Duration: 29 Nov 2004 → 1 Dec 2004 |
Conference
| Conference | ANZMAC 2004 |
|---|---|
| City | Wellington, NZ |
| Period | 29/11/04 → 1/12/04 |
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