Scale development for customer emotional intelligence in service encounters

Wai Mok, Yelena Tsarenko, Mark Gabbott

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Original languageEnglish
Title of host publicationAdvances in marketing
Subtitle of host publicationlinking organizations and customers : proceedings of the Annual Meeting of the Society for Marketing Advances
EditorsWilliam J. Kehoe, Linda K. Whitten
Place of PublicationNashville, USA
PublisherSociety for Marketing Advances
ISBN (Print)9780967605975
Publication statusPublished - 2006
Externally publishedYes
EventSociety for Marketing Advances Meeting - Nashville, TN
Duration: 1 Nov 20064 Nov 2006

Conference

ConferenceSociety for Marketing Advances Meeting
CityNashville, TN
Period1/11/064/11/06

Cite this

Mok, W., Tsarenko, Y., & Gabbott, M. (2006). Scale development for customer emotional intelligence in service encounters. In W. J. Kehoe, & L. K. Whitten (Eds.), Advances in marketing: linking organizations and customers : proceedings of the Annual Meeting of the Society for Marketing Advances Nashville, USA: Society for Marketing Advances.