Original language | English |
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Pages (from-to) | 38-53 |
Number of pages | 16 |
Journal | Service Industries Journal |
Volume | 18 |
Issue number | 3 |
Publication status | Published - Jul 1998 |
Segmenting financial services markets for customer relationships: A portfolio-based approach
Gregory Elliott, William Glynn
Research output: Contribution to journal › Article › peer-review
15
Citations
(Scopus)