Segmenting Industrial Buyers by Loyalty and Value

Research output: Chapter in Book/Report/Conference proceeding › Conference proceeding contribution › peer-review

Original language	English
Title of host publication	17th IMP Conference
Editors	Hakan Hakansson, C Solberg, L Huemer, L Steigum
Place of Publication	Oslo, Norway
Publisher	Norwegian School of Management
Pages	1-21
Number of pages	21
Publication status	Published - 2001
Event	17th Annual IMP Conference - Oslo, Norway Duration: 9 Sep 2001 → 11 Sep 2001

Cite this

@inproceedings{1741c61356ba4f95a4e54d99a2d0026a,

title = "Segmenting Industrial Buyers by Loyalty and Value",

author = "Greg Elliott and Lawrence Ang",

year = "2001",

language = "English",

pages = "1--21",

editor = "Hakan Hakansson and C Solberg and L Huemer and L Steigum",

booktitle = "17th IMP Conference",

publisher = "Norwegian School of Management",

note = "17th Annual IMP Conference ; Conference date: 09-09-2001 Through 11-09-2001",

}

TY - GEN

T1 - Segmenting Industrial Buyers by Loyalty and Value

AU - Elliott, Greg

AU - Ang, Lawrence

PY - 2001

Y1 - 2001

M3 - Conference proceeding contribution

SP - 1

EP - 21

BT - 17th IMP Conference

A2 - Hakansson, Hakan

A2 - Solberg, C

A2 - Huemer, L

A2 - Steigum, L

PB - Norwegian School of Management

CY - Oslo, Norway

T2 - 17th Annual IMP Conference

Y2 - 9 September 2001 through 11 September 2001

ER -