Abstract
Cognition plays a major role in the use of heuristics by entrepreneurs in selecting and exploiting new opportunities. This paper reports a mixed methods study that explored the role of social cognitive self-regulation in those processes. Based upon measures of two existing self-regulatory constructs regulatory pride and self-efficacy entrepreneurs appeared heterogeneous in terms of their self-regulatory characteristics, and different as a group from other kinds of managers. When analyzed in combination with interview data, those patterns of self-regulation were strongly related to the use of specific heuristics in opportunity selection and exploitation, and to the management of heuristic bias.
Original language | English |
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Publication status | Published - 2006 |
Event | Academy of Management Annual Meeting (66th : 2006) - Atlanta, Georgia Duration: 11 Aug 2006 → 16 Aug 2006 |
Conference
Conference | Academy of Management Annual Meeting (66th : 2006) |
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City | Atlanta, Georgia |
Period | 11/08/06 → 16/08/06 |
Keywords
- opportunity evaluation
- entrepreneurial cognition
- entrepreneurial individual characteristics