Sense of humor and advertising

a funny thing happened on the way to the model…

Carolyn Costley, Scott Koslow, Graeme Galloway

Research output: Contribution to journalArticle

Original languageEnglish
Pages (from-to)225-226
Number of pages2
JournalAdvances in Consumer Research
Volume29
Publication statusPublished - 2002
Externally publishedYes

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