Share of wallet in Australian retail banking: an empirical study with implications for practice and research

Share of wallet in Australian retail banking

Chris Baumann, Gregory Elliott, Suzan Burton

Research output: Contribution to journal › Article

Original language	English
Pages (from-to)	32-38
Number of pages	7
Journal	Journal of financial transformation
Volume	21
Publication status	Published - 2007

@article{568f6a3973f24bedaa18ed404d2ef6b8,

title = "Share of wallet in Australian retail banking: an empirical study with implications for practice and research",

author = "Chris Baumann and Gregory Elliott and Suzan Burton",

year = "2007",

language = "English",

volume = "21",

pages = "32--38",

journal = "Journal of financial transformation",

issn = "1755-361X",

publisher = "Capco",

}