Social construction of McDonald's: context, intertextuality and ideology

Joanne Jung-wook Hong

Social construction of McDonald's: context, intertextuality and ideology

Joanne Jung-wook Hong

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English
Title of host publication	Globalization, discourse, media
Subtitle of host publication	in a critical perspective = Globalisierung, diskurse, medien : eine kritische perspektive
Editors	Anna Duszak, Juliane House, Łukasz Kumięga
Place of Publication	Warsaw, Poland
Publisher	Warsaw University Press
Pages	485-507
Number of pages	23
ISBN (Print)	9788323507604
Publication status	Published - 2010

Cite this

@inbook{66b445101e6549eb8f6a7a1a867a34c1,

title = "Social construction of McDonald's: context, intertextuality and ideology",

author = "Hong, {Joanne Jung-wook}",

year = "2010",

language = "English",

isbn = "9788323507604",

pages = "485--507",

editor = "Anna Duszak and Juliane House and {\L}ukasz Kumi{\c e}ga",

booktitle = "Globalization, discourse, media",

publisher = "Warsaw University Press",

}

Social construction of McDonald's: context, intertextuality and ideology. / Hong, Joanne Jung-wook.
Globalization, discourse, media: in a critical perspective = Globalisierung, diskurse, medien : eine kritische perspektive. ed. / Anna Duszak; Juliane House; Łukasz Kumięga. Warsaw, Poland: Warsaw University Press, 2010. p. 485-507.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review