Social representations of multiculturalism

A faceted analysis

Jeremy Ginges, David Cairns

Research output: Contribution to journalArticle

38 Citations (Scopus)


This paper reports a study that examines how Australians are responding to the policy of multiculmralism. The aim of the study was to define different social representations of the policy. Multiple scalogram analysis (MSA) yielded 3 facets of social representations of multiculturalism (active/passive, substantial/minimal, and threat/benefit). Using these facets, subjects were categorized into social representation groups. The results illustrate the methodological utility of using facet theory techniques to study social representations.

Original languageEnglish
Pages (from-to)1345-1370
Number of pages26
JournalJournal of Applied Social Psychology
Issue number7
Publication statusPublished - 2000

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