Fingerprint
Dive into the research topics of 'Status brands: Examining the effects of non-product-related brand associations on status and conspicuous consumption'. Together they form a unique fingerprint.- Sort by
- Weight
- Alphabetically
Status brands: Examining the effects of non-product-related brand associations on status and conspicuous consumption
Aron O’Cass, Hmily Frost
Research output: Contribution to journal › Article › peer-review
312
Citations
(Scopus)