Success mantra for small and medium enterprises in Fiji Islands

Sonal Singh, Raghuvar Dutt Pathak, Himanshu Kumar Shee, Azhar Kazmi, David William Parker

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contributionpeer-review


This paper demonstrates how entrepreneurial characteristics, organizational structure and corporate culture combine synergistically within an eclectic framework of performance influenced by corporate growth, management's optimism and product diversification in small and medium enterprises (SMEs) in the Fiji Islands. Data analysis and key findings from a survey of 360 respondents indicate that performance of SMEs is neither influenced by the age nor the education level of the entrepreneur but rather their gender and ethnicity. Competitor orientation contributes more to the performance of SMEs than customer orientation. The implications of these findings with respect to SMEs in Fiji are discussed.
Original languageEnglish
Title of host publication2011 Academy of Management Annual Meeting proceedings
PublisherAcademy of Management
Number of pages41
Publication statusPublished - 2011
EventAcademy of Management Annual Meeting 2011 - San Antiono, Texas
Duration: 12 Aug 201116 Aug 2011


ConferenceAcademy of Management Annual Meeting 2011
CitySan Antiono, Texas


  • SMEs
  • Fiji Islands
  • Performance


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