@inbook{ef1de7bea633484897e48152316c803f,
title = "Sustainability reporting and interactive storytelling: A genre approach for humanising business",
abstract = "In recent years, financial accounting has seen a trend toward reporting in the form of narratives, while sustainability disclosures are increasingly falling under the influence of numerical reductionism. An all-pervasive mantra of succinctness and investor-oriented messaging is dominating communications on sustainability through all but a few of the international reporting frameworks, and stakeholders are being removed from a discourse that is itself disappearing. This chapter sets out one possible ending to Freeman et al.{\textquoteright}s (Bus Soc, May 2018) quest to bring stakeholders back to the core of accounting narratives. Grounded in the literature on sustainability accounting and relevant studies in the field of human-data interactions, this chapter explores how interactive storytelling can be a way to overcome excessive succinctness and engage stakeholders as both readers and actors in sustainability reporting. Interactive storytelling applied to sustainability reporting creates a new literary genre. It establishes personal engagement and allows the reader to explore data and discover information, making sustainability reports a fruitful tool for humanizing business communications.",
keywords = "Interactive storytelling, Stakeholder engagement, Sustainability disclosures",
author = "Laura Corazza and Alessio Antonini and John Dumay and Maurizio Cisi",
year = "2022",
doi = "10.1007/978-3-030-72204-3_38",
language = "English",
isbn = "9783030722036",
series = "Issues in Business Ethics",
publisher = "Springer, Springer Nature",
pages = "573--590",
editor = "Michel Dion and Freeman, {R. Edward} and Dmytriyev, {Sergiy D.}",
booktitle = "Humanizing business",
address = "United States",
}