@inproceedings{bd800d6063ef46269c96ab0febccc225,
title = "The Applicability of Popular Market Orientation Measures Developed in the West to Small And Medium Sized Enterprises in China: Some Evidence",
author = "Yiming Tang and Yuli Zhang",
year = "2003",
language = "English",
isbn = "0868039837",
pages = "1462--1467",
editor = "{Kennedy R}",
booktitle = "2003 ANZMAC Conference in Adelaide",
publisher = "ANZMAC",
note = "Australian & New Zealand Marketing Academy ; Conference date: 01-12-2003 Through 03-12-2003",
}